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Narcissism in family businesses: An underestimated driver of innovation?

Prof. Dr. David Bendig (l.), Dr. Lucas Kleine-Stegemann (m.-l.), Dr. Florian Bartels (m.-r.) and Junior Professor Dr. Philipp Schäpers (r.) from the University of Münster

In many family businesses, family members see the company as a mirror of themselves. This self-identification, known as family firm narcissism, has an impact on the company. A new study shows that a high degree of family self-identification is associated with a higher strategic innovation orientation but a lower digital innovation output. This is also influenced by the industry's IT expenditure.

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