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Stanford study recognizes Prof Hennig-Thurau as leading marketing and business scholar

In a new study conducted by Stanford University scholars and published by prestigious PLOS Biology journal in October 2020, Prof. Thorsten Hennig-Thurau from the Marketing Center Münster is listed as one of the world's leading scholars in the field of marketing and business/economics. In the ranking, which includes the Top 2% global scientists across a wide range of academic disciplines, Hennig-Thurau is ranked 2nd among all marketing scholars in Germany and 63rd among all marketing scientists globally. Of all business and economics scholars in Germany, the Professor of Marketing and Media takes rank 21.  

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