Anreiz- und Vergütungssysteme im Vertrieb
Artz Martin
Keywords
Incentives; Anreizsystem; Vertrieb; Marketing
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
2011
Book title
Handbuch Vertriebsmanagement
Editor
Homburg Christian, Wieseke Jan
Pages range
299-326
Publisher
Gabler-Verlag
Place
Wiesbaden
Language
German
ISBN
978-3-8349-1977-9