Anreiz- und Vergütungssysteme im Vertrieb
Artz Martin
Keywords
Incentives; Anreizsystem; Vertrieb; Marketing
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
2011
Book title
Handbuch Vertriebsmanagement
Editor
Homburg Christian, Wieseke Jan
Start page
299
End page
326
Publisher
Gabler-Verlag
Place
Wiesbaden
Language
German
ISBN
978-3-8349-1977-9