Anreiz- und Vergütungssysteme im Vertrieb

Artz Martin


Keywords
Incentives; Anreizsystem; Vertrieb; Marketing



Publication type
Research article (book contribution)

Peer reviewed
Yes

Publication status
Published

Year
2011

Book title
Handbuch Vertriebsmanagement

Editor
Homburg Christian, Wieseke Jan

Start page
299

End page
326

Publisher
Gabler-Verlag

Place
Wiesbaden

Language
German

ISBN
978-3-8349-1977-9