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Team

The head of the group Prof. Dr. Sebastian Hohenberg, is supported by a young and highly-motivated group of Research & Teaching Associates, Student Research Assistants, and an Office Manager.

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Professor & Head of Group

 

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Office Management

 

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Research Associates

 

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Student Research Assistants

 

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  • News
    04.
    Nov.
    2025

    Invitation Accenture fireside chat 2025

     
    Dear Münster students,
    24.
    Oct.
    2025

    Exam inspection | MSc 'Digital B2B Marketing'

     
    The exam inspection for the lecture  'Digital B2B Marketing' (MSc) will take place on:   Monday, 10. November 2025 – 13:00 to 15:00, Seminar room 02 (Schlossplatz 03)
    14.
    Jul.
    2025

    Sebastian Hohenberg is New Associate Editor of the Journal of Marketing Research

     
    We are proud to announce that Prof. Dr. Sebastian Hohenberg is one of the new associate editors of the renowned Journal of Marketing Research (JMR) published by the American Marketing Association.
    03.
    Jul.
    2025

    XR-Metaverse Conference 2025

     
    What's the future of marketing and XR research? We believe it's immersive, interactive, and spatial. 💡 That's why we were so excited to be at the International XR-Metaverse Conference 2025, where our research assistant Patrick presented our project: The Spatial Data Platform.
    28.
    May.
    2025

    1st Lecture | The Digital Transformation Playbook - New Business Paradigms for Changing Markets Tuesday, 3. June 2025 – 12:00: to 16:00

     
    More information here
    More news

Contact

Chair of Digital Transformation
Schlossplatz 3
48149 Münster
Germany

digit@wiwi.uni-muenster.de
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