When Hip-Hop Blew Up Tommy Hilfiger: Globalization with the Help of African American Consumer Culture illustrated by the Case of the Tommy Hilfiger Corporation

Buschmann, A

When Hip-Hop Blew Up Tommy Hilfiger: Globalization with the Help of African American Consumer Culture illustrated by the Case of the Tommy Hilfiger Corporation

Buschmann A

Zitieren als

Buschmann, A. (2012). When Hip-Hop Blew Up Tommy Hilfiger: Globalization with the Help of African American Consumer Culture illustrated by the Case of the Tommy Hilfiger Corporation. In Proceedings of the The Globalization of African-American Business and Consumer Culture, GHI Washington, D.C., USA.

Details

Publikationstyp

Forschungsartikel in Sammelband (Konferenz)

Begutachtet

Ja

Publikationsstatus

Veröffentlicht

Jahr

2012

Konferenz

The Globalization of African-American Business and Consumer Culture

Konferenzort

GHI Washington, D.C., USA

Sprache

Englisch