Professor Ajay Kohli

Georgia Tech University
Datum/Zeitraum des Besuches: 
11. Juli 2022 bis 14. Juli 2022
  • Über

    Prof. Kohli is Professor of Marketing and Gary T. and Elizabeth R. Jones Chair at Georgia Tech University and the former editor of one of the marketing discipline's outstanding academic publications, the Journal of Marketing. In addition, his work on market orientation and other areas is among the most-cited in marketing.

    Professor Ajay Kohli will be visiting the University of Muenster to teach a Ph.D. course on "Theory Construction and Publishing in Leading Journals".