🌍 Recently, Dr. Hendrik Schierwater and Patrick Wöhnl joined researchers from different universities at the 5th Conference on Market-Oriented Management (MOMC 2026) in Mannheim.
🤝 The two-day conference brought together different research perspectives on market-oriented management, with presentations covering topics ranging from artificial intelligence and consumer behavior to creator brands, sustainable consumption, and pricing.
🌍 Prof. Dr. Sebastian Hohenberg recently joined researchers, doctoral students, and practitioners at the Industrial Marketing Management Summit: Baltic States at Kozminski University in Warsaw.
🤝 Through keynotes, research sessions, doctoral workshops, and conversations between academics and executives, the summit provided opportunities to exchange perspectives across career stages and between research and practice. Sebastian contributed to the program with his keynote on growth in times of radical change.
After four years at the University of Münster, Prof. Dr. Julia Backmann is moving on to a new chapter. On September 1, she joined the University of St. Gallen as Professor and Co-Director of the Institute for Leadership and Human Resource Management (IFPM).
🔍 Since coming to Münster in August 2022, Julia has led the Chair for Transformation of Work and served as Co-Director of ChanCe. Her research focuses on how social and technological change transforms work, including new forms of teamwork, artificial intelligence, leadership, and organizational change.
How teams respond to ideas can be just as important for creativity as generating them in the first place. The new study “Rewarded to Reject? Exploring Motivational Roots of Idea Rejection in Teams” by Matthias Felix Sinnemann, Matthias Michael Weiss, and Julia Backmann, recently published in the Journal of Organizational Behavior, examines how different reward structures influence idea rejection and team creativity.
Recently, our ChanCe team participated in the Academy of Management (AOM) Annual Meeting 2026 in Philadelphia, the world's premier gathering of management scholars. Bringing together thousands of researchers from around the world, the conference provided a unique platform to present research, exchange ideas, and discuss the future of management and organizations.
How employees perceive organizational change is rarely static. As change unfolds, employees continuously reassess whether it benefits their work, and these changing perceptions shape how they engage with the process.
Earlier this week, members of ChanCe participated in the Symposium on New Work and Work Transformation at the University of Groningen. The symposium provided an opportunity to exchange ideas on current developments shaping the future of work.
Growth is one of the most important priorities for organizations. Yet growth-related activities are often spread across functions, creating coordination challenges across marketing, sales, product development, and customer success.
A recent article by Yashar Atefi, Sebastian Hohenberg, Saeed Janani, and Wei Zhou, published in the Journal of Marketing, examines how organizations address this challenge through the creation of Growth Departments and the appointment of Chief Growth Officers (CGOs).
Congratulations to Hendrik Schierwater on successfully defending his dissertation "Immersive Augmented Reality in Marketing: Mapping the Field, Theorizing and Configuring Value Creation, Demonstrating Effects."