Attention to Online Sales: The Role of Brand Image Concerns
Dertwinkel-Kalt Markus, Köster Mats
Keywords
Economics
Publication type
Research article (journal)
Peer reviewed
Yes
Publication status
Published
Year
2022
Journal
Journal of Economics & Management Strategy
Volume
31
Start page
64
End page
89
Language
English
ISSN
1058-6407